What's the right balance between strategy & execution? What can you learn from the wisdom of big brands while staying nimble? This podcast is a 33 episode journey into Brand & Marketing Strategy in startups. Onur and Tuomas share their perspectives based on their experience and feature a broad range of guests from startups, VCs, agencies and multinational companies. 

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Latest Episodes

Three Lessons from Thirty Three Sessions

In this episode, we discuss the three big lessons we learned over the past year of running the podcast: the strategy and timing behind of building brands, the importan...

Marketing in the Gaming Ecosystem with Indy Khabra

The gaming ecosystem is a US$160 billion market, and an opportunity for brands to capture an engaged audience. In this episode we speak with Indy Khabra, co-founder of...

Internal Communications with Kata Juvonen from Smartly.io

The power of internal communications in creating company culture and communicating a compelling vision is often overlooked in startups. In this episode we speak with K...

Marketing Strategy with Deborah Goldingham

If you couldn't fail, what would you do? Deborah Goldingham, Regional Head of Marketing at PageGroup, and one of APAC's TOP50 CMOs, shares this mental models on risk t...

Sports and Entertainment Marketing with Ben Hartman

Cutting through the clutter to reach the right audiences has become harder than ever. With most startups already engaged in the usual paid marketing activity, how can ...

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